Return to search

The new hybrid capital introduction model

‘Digital cap intro’ tools are more important than ever, even amid a return to ‘normal.’

PE managers are using digital platforms to meet potential investors as they increase efficiency and expand reach in the capital introduction process. Digital cap intro tools let managers reach out to more potential investors in more locations, and save the time and resources for in-person meetings for those most likely to allocate, says Apex Group’s head of capital introduction Blair McPherson.

Email prepared by Jennifer Banzaca